About Us
“Master of Revenue & AI”
AI was 100% used in this picture
Matt McHale
As a Chief Revenue Officer and growth strategist, Matt helps organizations leverage technology, particularly AI, to drive tangible business results. He works where sales leadership, data systems, and smart innovation intersect, guiding teams to rethink how they sell, market, and scale in today’s rapidly changing landscape.
Matt has a track record of building high-performing revenue engines that connect people, process, and technology. As a fractional CRO and trusted growth partner, he has helped companies across various industries, including construction, media, tech, and nonprofits, align their go-to-market strategies with automation, CRM, and modern data tools to unlock sustainable growth.
Through his firm, Matt equips leaders and teams to utilize AI effectively, ethically, securely, and with purpose. He simplifies complex tools like ChatGPT, HubSpot, and Microsoft Copilot, teaching organizations how to integrate them into daily operations while keeping the human element at the center.
Matt’s philosophy is straightforward: revenue first, technology second, but people always. Every strategy, workflow, and system he builds starts with people, ensuring that growth is meaningful, sustainable, and human-driven.